BACKGROUND

Emson Inc., a family business for over 65 years has the experience and ingenuity for branding products with mass appeal. This enables the company to maximize full profit potential for each product marketed.

A critical aspect of Emson Marketing is Direct Consumer Product Specific T.V. Marketing. Precise T.V. Stations and Marketing Campaigns are used to maximize dollars spent for positive results. Simultaneous Print campaigns and Internet campaigns are run by our in-house staff to enhance every products potential.

Retailers look to Emson for New and Innovative products year after year. Building brands such as The Sharper Image® has allowed Emson to increase product categories and expand its marketing ability to all accounts across the nation.

• Family owned - Established in 1946.
• Importer/manufacturer of promotional products, television supported, and general merchandise. Categories include: Clocks, Housewares (electrical and non-electrical).
• Customer base includes major discounters, department stores, drug chains, supermarket, mail order, catalog showroom, warehouse clubs, premium, demonstration and international sales.
• Product: 75% of items proprietary rights by copyright, patent or license. 25% balance of "market merchandise" - For majority of those products, Emson owns molds to insure lowest cost.

STABILITY

• In business over 6 decades.
• Diversification in Mail Order, retail, worldwide sales as well as Promotional and TV supported products.
• Strong facility and personnel base.
• Steady growth in financial strength over 6 decades.

EXPERIENCE

• Investor, manufacturer and distributor of "As Seen On TV" products since its infant years in the early 1980's.
• Supplier to major mass merchants, department stores, drug chains, etc.

INNOVATION

• Emson has proprietary rights to 75% of merchandise.
• Emson owns mold to 25% of merchandise.
• Largest assortment of television supported product, nationally advertised and promotional items.

COMMITMENT TO QUALITY

• Accustomed to strict quality assurance.
• Manufacturer, not just a wholesaler or rep organization. So Emson has control over quality.
• Products are Consumer Testing Laboratory (CTL) tested.
• Packaging is attractive so "POPS OUT" on retail shelves.

COMMITMENT TO LOWEST PRICE

• Large investment in molds and high volume purchases overseas enable import at lowest cost. (Without sacrificing quality).
• Emson in turn passes over this savings to retailer enabling him higher margins at lower retails.

COMMITMENT TO SERVICE

• Private warehouse facility enables quick delivery.
• Flow of product (Delivery of merchandise) and information on a timely basis.

FLEXIBILITY

• Able to source product for our customers.
• Able to modify packaging to customer needs.
• Numerous promotional merchandising options: i.e End Caps, Power Wings, Clip Strips, Floor Display, Check Out, Pallet Program, Advertising Dollars, etc.
• L/C program, Direct Import or Stock Shipment options available.

CONSISTENT FLOW OF NEW PRODUCTS

• Constantly introducing new "As Seen On TV" and promotional merchandise, and .... most important.

COMMITMENT TO AND UNDERSTANDING YOU, OUR CUSTOMER

• We understand your job (The buyer's) as well as our own (The marketing and selling). You require quality product that sells, on time at the right price. Emson is the source to fulfill those needs.